It’s perfectly understandable if it’s escaped your attention, but Cyclist magazine is going to be 100 issues old next month. That’s a reason to celebrate – and we all need more of those right now – so Cyclist has partnered up with Strava and dhb to create the Cyclist x dhb 100km Challenge.
The challenge is simple: ride 100km in the two weeks between 6th and 19th April 2020. Given the circumstances, there’s no need to do this outside if you’re self-isolating – you can log your distance on a turbo trainer instead if you have one. And if you’re just observing social distancing rules, remember that you should minimise your outside rides (and keep checking official sources like this UK Government FAQs for the most up-to-date advice).
To get involved you need to join the challenge, which can also be found under the Challenges tab on Strava as Cyclist 100.
If you complete the distance, you’ll earn a Cyclist x dhb 100 Challenge digital badge on Strava, which is nice, but what’s even nicer are the following rewards that you’ll also unlock:
- Six issues of Cyclist for just £10 (RRP £35.94)
- A free digital copy of Cyclist Off-Road
- 25% off dhb’s premium Aeron kit (valid orders over £150)
There’s an extra reward on offer for those who knock it out in one week. You’ll be entered into a draw to win an outfit of your choice from the dhb Aeron range (up to the value of £300), plus Cyclist goodies worth over £100.
We’re still not done! There are yet more prizes on offer throughout the two weeks for people who upload photos of their ride to Instagram and use the hashtag #cyclistdhb100. Each day there will be a prize draw for those who do, with jerseys, socks, books and plenty of other cycling goodies up for grabs.
